The named myself the Lousy Marketer because that used to be the result I was achieving. I followed a lot of Guru's over the past five years and not many of their ideas worked for me. I spent a heap of money buying automatic 24/7 programs which didn't work at all.
The ideas present on this page are the one I have written about in my book How to make it online with No Money and No Idea. I have taken marketing back to the basics of understanding of why people buy, who they buy off, and why they buy off certain people. The rule of Marketing is pretty basic
Identify a problem- understand the emotion- present the solution - sell the opportunity
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You can get anything made for $5 dollars minimum.
If you want videos, powerpoint presentations turned into video, retweets to twitter, cartoon messages, business plans, lead generation people, audio's, recording skits, banners etc.
What ever you can think of it is here. The way to make money on the internet is learning to outsource. Most people get stuck on designing, html etc. not any more, there is someone who will help you achieve your goals. Go to this website and check it http://www.fiverr.com
Ok here is the scenario.
You have just bought a new online business and the company has given you a few resources, like banner ads, text ads etc and shock horror you aren't getting any leads.
What do you do now?
Panic, point the finger, swear!!!!!!!!!!!
Not yet. let's take a look at what makes up an advertisement.
Headline- Compelling, Intriguing, Curious - this is worth 80% in value. Bad headlines mean no results.
Sub Headline- Offers a benefit you will offer. You need this because it will.........
Compelling Content Offer- The benefits of your offer i.e what it will do for them, not what you will get from it
Benefits- Target them to your target market, i.e understand your target markets emotions and words
Call to Action- Act now, numbers are limited, only until 5.00pm on Friday, Buy before 5.00pm receive.......FREE
Example
Attention Working MUMS
After you read this, you will never go back to work.
Our Opportunity allows you to
Stop working,
Earn a better Income
Have the time to see the kids, concerts and school functions.
and more time for you.
Imagine,
not having to set the alarm
not having the mad morning rush
traffic delays,
Boss' revised targets.
We make this all possible with our Flexible Home Business Opportunity.
Not only will you
have full control of your life,
Earn more money,
have more time
You will be the envy of your friends.
So don't delay
offer ends February 28,
fill you details in now and start your new life Today.
We would love to meet You!
This advertisement is targeted to working mums who don't have time with their families.
If you were targeting Working women who were paying day care, you would be looking at the emotions behind
daycare.
"Are you tired of working to pay for day care costs"
"Are you feeling guilty about having to see you kids grow up in daycare"
" Are you fed up with missing the special moments in your children's Life"
We have an opportunity which can change your situation today!
The process for each advertisement is similar, the key to advertising is making sure you understand the words that create the emotion towards your target audience.
Clickable Banners
Under each banner is a html code.
The code is attached to my URL or domain names
People click on the banner and are taken to the website.
This code can only be used on websites which use HTML
A couple of those sites are.
- Backpage.com
- Ebay.com.au
- Craigslist.com.au
The code can also be used on social media pages on
- facebook.com
- Twitter.com
- Linkedin.com
- Dig.com
- Xing.com
This process can be used with any picture you have in your possession. The process is simply.
· Go to www.photobucket.com and register
- Upload your image
- To find the image later look in your library
- To get the code click on the HTML button to the right
- Paste that link onto a word document
· The code will come in this form.
<a href="http://s1230.photobucket.com/user/peterwheaton/media/Slide1-5.jpg.html" target="_blank"><img src="http://i1230.photobucket.com/albums/ee485/peterwheaton/Slide1-5.jpg" border="0" alt=" photo Slide1-5.jpg"/></a>
To make the banner clickable you need to replace the first Url in red , making sure you don’t have any spaces.
This what is looks like with your website in that yellow section.
<a href="http://www.nqlife.info" target="_blank"><img src="http://i1230.photobucket.com/albums/ee485/peterwheaton/Slide1-5.jpg" border="0" alt=" photo Slide1-5.jpg"/></a>
You can use this process for any picture, banner you have in your possession.
Enjoy making your clickable banners.
